On March 21, 1999, balloonists Bertrand Piccard and Brian Jones safely landed their Breitling Orbiter 3 in a remote region of the Egyptian desert.
The Breitling Navitimer has been the world’s most highly regarded pilot’s watch since 1952.
When the first Breitling Superocean models were launched in 1957, they made it clear that there was a major new player in the diver’s watch market.
The Breitling Premier Norton Edition is a potent representation of a partnership between two iconic brands that share intriguingly similar timelines and powerful legacies.
A Faithful Tribute to a Legend. In 1952, Breitling developed the Navitimer, a revolutionary wrist-worn chronograph that instantly became a mainstay of every cockpit.
Breitling and Britain’s Bentley Motors enjoy the longest-ever partnership between a watch brand and an automobile manufacturer. In fact, it dates back to 2003, when Bentley, the world’s most admired luxury car brand, launched the very first Continental GT.
For the better part of a century, Breitling has enjoyed a global reputation for its links to the world of aviation and for its pilot’s watches. And, with the release of two chronographs and an understated three-hand watch commemorating a partnership with the maker of the iconic P-40 Warhawk airplane, Breitling makes it clear that aviation remains an essential part of its brand DNA.
Utilizing its considerable marketing power Breitling recently went beyond using them only to promote their line-up of watches, as they teamed up with Qhubeka.
Eberhard Gilda: 21st Century Feminine Elegance In today’s world, it is quite difficult to create a ladies watch that offers timeless elegance in an original package, but is in tune with the latest trends at the same time. It is a paradox, but Eberhard & Co. found the answer with the Gilda. What makes the …
Eberhard Scafograf GMT: From Black sheep To Star When it comes to the name Nuvolari, its legacy is two-fold. First, there is the man, one of the most brilliant race car drivers the world has ever seen, and then there is the watch, which has become over the years a prominent part of the collection …
It is hard to make an original diving watch these days, as this segment of the market is quite saturated (no pun intended). By following their French ‘Savoir Vivre’ Pequignet has created the refreshingly different Royale 300. At first glance, it is unmistakeable a diving watch, yet the details make a difference and give it …
Breitling Superocean Heritage II B20 Automatic 44: Work Hard, Play Harder! Breitling’s history in the field of diving watches lives on today in the Superocean Heritage collection. The watches in this collection all have a vintage touch, while they are very much creations of the 21st century at the same time.This is perhaps best illustrated …
Born out of passion, that is what we like at WTAPR, and that is what Schaftenaar Watches is! The brand is the brainchild of Arnold Vos, who saw a niche in the market and decided to make it his own, after which the birth of Schaftenaar Watches was a fact. As a watchmaker, Arnold has …
Every brand dreams of it, yet few accomplish it: create a watch that is as eye-catching as it is original, a watch that defies its category and in return becomes an icon.
Luxury goods and online sales are usually at odds with each other. That this doesn’t always have to be the case was proven by Mr Porter, which successfully demonstrated the viability of online luxury retail for men.
Earlier this year Anonimo was announced as the official timekeeper of the WRC, making it the third high profile motorsports series for which they obtained this position, the other ones being the Moto3 and WTCR. While the WRC allows you to see some of the most exciting machines on four wheels in action, Anonimo creates …
Chronographs have played an important part in the history of Eberhard. In 1919 the brand introduced its very first chronograph for on the wrist, and it has never stopped innovating since. A clear example of this is the Chrono 4, a watch that has become one of the signature models within the Eberhard collection in …
In a new marketing concept Breitling is connecting their exceptional watches to exceptional people. Like an elite jet fighter unit, these so-called squadrons consists of the best of the best, the masters of their chosen field.
The new Chronospace Evo B60 welcomes aboard its sturdy and light titanium case the first analog-display quartz movement entirely developed by and for Breitling: a SuperQuartzTM chronograph caliber with 24-hour counter, central minutes and split times.
Gucci Timepieces and Jewelry has launched a new advertising campaign, shot by photographer Colin Dodgson. The images focus on some of the best-known pieces from the current collection, including the iconic G-Timeless watch.
With its sturdy steel case, its ultra-legible dial and its rotating high-tech ceramic bezel, the new Superocean 44 Special plunges to a depth of 1,000 m. This special series with a technical and original style is available in black or blue versions.
The team of WTA was asked to organize a factory vist in the great manufacture of Breitling Chronometrie in Grenchen, Swiss. The challenge for WTA was to have the right journalists in the group and seduce them for a full day trip in their busy schedule. The goals for this invitation are crystal clear, Breitling …
In occasion of the Gucci Timepieces & Jewelry Travelling Exhibit, on show for the first time in Korea at Hyundai Pangyo, Gucci is pleased to announce that Korean actress, Hyo Jin Kong, is its new ambassador for the House in Korea.
Breitling is known for its aviation timepieces with a tough and masculine look and highly accurate performance. But it’s not always about men and their watches. This summer, the maison fell for the charms of the Dutch judoka Edith Bosch.
